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Microsoft and ServiceNow analyst notes lift tech stocks into earnings week

Microsoft and ServiceNow analyst notes lift tech stocks into earnings week
Tech · 2026
Photo · Eleanor Whitfield for Daily Digest Invest
By Eleanor Whitfield Markets Editor-in-Chief Oct 23, 2026 4 min read

Technology stocks perked up late Friday after a pair of upbeat analyst notes on Microsoft and ServiceNow helped steady sentiment heading into a busy week of earnings. The gains were modest—Microsoft rose 0.5% and ServiceNow added 0.8%—but they underscored how investors are leaning on familiar pillars: cloud spending and enterprise AI.

Bank of America Securities, a Wall Street research firm, said Microsoft's fiscal first quarter should track expectations thanks to solid Azure revenue growth. The firm raised its earnings-per-share estimates for fiscal 2027 through 2029 while keeping its $600 price target on the stock. Ahead of ServiceNow's third-quarter results, expected Wednesday, the same firm lifted its price target and argued that the software maker's AI features could widen adoption and support steady subscription growth.

What's driving the optimism

The analyst notes come at a time when investors are increasingly focused on how companies are monetizing artificial intelligence. Microsoft, through its Azure cloud platform and its partnership with OpenAI, has been one of the clearest beneficiaries of the AI spending boom. ServiceNow, which sells workflow automation software to large enterprises, has been adding AI-powered features that analysts believe could expand its customer base and increase usage.

Bank of America's decision to raise long-term earnings estimates for Microsoft while keeping the price target unchanged is notable. When an analyst lifts profit forecasts but doesn't raise the target, the implied valuation multiple falls—the same price is being justified by more earnings. In plain English, that's a signal that the next leg higher is expected to come more from Microsoft delivering those results, not from investors deciding to pay a richer price for each dollar of earnings.

That distinction matters for big, index-heavy stocks. If multiple expansion looks harder to come by, cap-weighted tech funds like the Technology Select Sector SPDR Fund (XLK) can become more sensitive to whether a few megacaps actually hit their cloud and AI growth milestones.

What to watch next week

Microsoft and ServiceNow are just two of the many companies set to report earnings in the coming days. The broader market will be watching for signs that the AI-driven growth story remains intact, especially after a period of elevated valuations and concerns about the sustainability of cloud spending.

Chip stocks also kept pace on Friday, a reminder that the semiconductor sector remains a key barometer for tech sentiment. A few companies moved on their own news, highlighting that investors are rewarding clear execution even when the market's mood is being set by a handful of bellwethers.

For everyday investors, the takeaway is that analyst notes like these can provide a useful snapshot of how Wall Street views a company's near-term prospects. But they are just one input. The actual earnings reports will offer a more complete picture of whether cloud growth and AI adoption are translating into profits.

What it means for your portfolio

If you hold broad tech funds or individual stocks like Microsoft or ServiceNow, these analyst updates are a positive sign but not a guarantee. The fact that Bank of America kept its price target on Microsoft while raising estimates suggests the firm sees the stock as fairly valued at current levels, with upside dependent on execution.

For those watching the sector, the key metrics to track in the coming weeks will be Azure's growth rate, ServiceNow's subscription revenue, and any commentary from management about AI-driven demand. Companies that can show accelerating growth and expanding margins are likely to be rewarded, while those that disappoint could see their stocks punished.

As always, it's important to remember that analyst price targets and estimates are opinions, not facts. They can change quickly, and the market's reaction to earnings can be unpredictable. Diversification and a long-term perspective remain the most reliable tools for navigating the ups and downs of the tech sector.

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