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Nvidia Revenue-Sharing Plan and Microsoft's $2.5B AI Push Fail to Halt Tech Selloff

Nvidia Revenue-Sharing Plan and Microsoft's $2.5B AI Push Fail to Halt Tech Selloff
Tech · 2026
Photo · Eleanor Whitfield for Daily Digest Invest
By Eleanor Whitfield Markets Editor-in-Chief Jul 2, 2026 4 min read

US technology and semiconductor stocks took a sharp hit on Thursday, with the Philadelphia Semiconductor Index falling 6.2% and the SPDR S&P Semiconductor ETF (XSD) dropping 7.4%. The selloff came even as two of the biggest names in AI—Nvidia and Microsoft—made major announcements about the future of AI cloud computing.

Nvidia's New Revenue-Sharing Model

Nvidia, the chipmaker whose hardware powers most AI systems, proposed a new revenue-sharing arrangement for developers building AI applications on its cloud infrastructure. Under the plan, Nvidia would provide developers with “token credits” to offset computing costs. In exchange, Nvidia would receive a cut of recurring revenue from cloud networks built on its hardware and software.

In plain English, this shifts part of Nvidia's AI business from upfront chip sales to a recurring revenue stream. Instead of just selling chips and software licenses, Nvidia would effectively become a partner in the AI services built on its platform. This is a significant strategic shift for a company that has traditionally relied on one-time hardware sales.

The move echoes similar strategies in the broader tech industry, where companies like Meta have also been exploring cloud businesses to rent out AI computing power, easing investor concerns about massive capital spending.

Microsoft's $2.5 Billion AI Services Push

Meanwhile, Microsoft announced a $2.5 billion expansion of its AI services, further cementing its position as a major player in the AI cloud market. The company has been aggressively investing in AI infrastructure, including data centers and specialized chips, to support its Azure cloud platform and AI tools like Copilot.

Microsoft's push comes as competition in the AI cloud space intensifies. Meta's cloud ambitions recently lifted its stock 10%, showing that investors are closely watching how big tech companies monetize their AI investments.

Why Did Tech Stocks Fall?

Despite these positive developments, tech stocks fell broadly. The selloff was led by semiconductor companies, which have been the biggest beneficiaries of the AI boom. The Philadelphia Semiconductor Index's 6.2% decline was its worst single-day drop in months.

Investors may be reacting to concerns that the AI boom is becoming too expensive. Nvidia's revenue-sharing model, while potentially lucrative in the long run, could reduce upfront revenue from chip sales. Similarly, Microsoft's massive spending on AI infrastructure raises questions about when those investments will pay off.

The broader market context also matters. Recent volatility in Asian markets, including a 6% drop in South Korea's KOSPI index, has been linked to fears about AI chip demand. Global investors are increasingly worried that the rapid buildout of AI computing capacity could lead to oversupply.

What It Means for Investors

For everyday investors, the key takeaway is that the AI boom is entering a new phase. The easy money from buying any stock with “AI” in its name may be over. Instead, investors need to pay attention to how companies are actually making money from AI.

Nvidia's revenue-sharing model is a bet that recurring revenue from AI services will eventually be more valuable than one-time chip sales. If successful, it could make Nvidia's earnings more predictable and less dependent on the boom-and-bust cycles of hardware sales. But in the short term, it could mean lower reported revenue as the company shifts away from upfront sales.

Microsoft's $2.5 billion investment shows that big tech companies are willing to spend heavily to dominate the AI cloud market. This is good for Microsoft's long-term position, but it also means higher capital expenditures that could weigh on profits in the near term.

The sharp drop in chip ETFs like XSD is a reminder that semiconductor stocks are volatile. Some chip-fab suppliers have seen massive gains recently, but the sector as a whole can swing wildly on news about demand and pricing.

Looking Ahead

Investors will be watching for more details on Nvidia's revenue-sharing plan, including which developers are participating and what the financial terms look like. They will also be monitoring Microsoft's AI services revenue to see if its massive investments are paying off.

The broader question is whether the AI boom can sustain its momentum. If companies like Nvidia and Microsoft are successful in building profitable AI cloud businesses, the current selloff could be a buying opportunity. But if the spending outpaces the revenue, the sector could face more turbulence.

For now, the message from the market is clear: even the biggest names in AI are not immune to selloffs when investors get nervous about valuations and business models.

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