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Sainsbury's lifts profit outlook as grocery sales hold up

Sainsbury's lifts profit outlook as grocery sales hold up
Earnings · 2026
Photo · Marcus Devlin for Daily Digest Invest
By Marcus Devlin Equities Correspondent Oct 22, 2026 3 min read

Sainsbury's, the UK's second-largest supermarket group, has raised the lower end of its full-year profit outlook after a solid first half, signaling that its focus on groceries is paying off even as shoppers tighten their belts.

The company said continuing underlying operating profit rose 3.6% over the six months to September 12th, reaching £525 million, helped by higher food volumes and cost savings. Grocery sales climbed 2.9% in the period, a sign that its core business remains resilient.

As a result, Sainsbury's now expects full-year underlying operating profit of £1.025 billion to £1.065 billion, up from a previous range of £965 million to £1.065 billion after adjusting for the disposal of Argos. The move lifts the profit floor by £60 million, trimming the downside that analysts had been modeling.

What's behind the numbers

The update comes with some caveats. Like-for-like sales, excluding fuel, slowed to 1.2% growth in the second quarter from 2.3% in the first. General merchandise and clothing sales fell 3.4%, reflecting weaker demand for non-essential items.

Reuters pointed to two pressures on discretionary spending: higher energy and fuel prices linked to the Middle East conflict, and tough comparisons after last year's strong growth was boosted by disruption at rivals including Marks & Spencer, the Co-op, and Asda. Those factors are squeezing shoppers' budgets, particularly for items like clothing and home goods.

The company's grocery market share stands at 15.2%, behind only Tesco, and it continues to compete aggressively on price and quality. The update also follows reports that Sainsbury's considered, then dropped, merger talks with Morrisons, keeping the focus on organic growth rather than consolidation.

What it means for investors

For investors, the key takeaway is the raised guidance. Lifting the bottom end of the range doesn't just increase the potential upside; it also reduces the 'bad case' that analysts build into their models. When that downside shrinks, forecasts often bunch closer together, which can lower the extra return investors demand for owning a stock with uncertain earnings.

As Sainsbury's tilts further toward groceries—after moving away from Argos and with general merchandise and clothing still weak—its results may look steadier than UK retailers that depend more on non-food spending. That can leave the shares trading more on confidence in grocery execution and cost control than on any quick rebound in discretionary categories.

This pattern is not unique to Sainsbury's. Other retailers have also adjusted their outlooks recently, reflecting the mixed consumer environment. For instance, furniture retailer Nick Scali cut its profit outlook as a housing slump hit sales, while logistics firm Kuehne+Nagel lifted its outlook on an air freight boom. The contrast highlights how different sectors are faring.

For everyday investors, the takeaway is that Sainsbury's is a defensive play on UK groceries, with a steady stream of essential spending. But the slowdown in like-for-like sales and weak non-food categories are reminders that even grocers are not immune to consumer caution.

The company's ability to hold market share and manage costs will be key to whether it can deliver on the raised guidance. With the Argos disposal behind it, Sainsbury's is now a more focused grocery business, which could make its earnings more predictable.

Investors will be watching the second half for signs of whether the momentum can continue, especially as energy prices and the Middle East conflict remain wildcards. For now, the raised outlook is a vote of confidence in the core grocery operation.

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